RESUME

Multidisciplinary leader with over 14 years experience developing integrated multimedia campaigns. Clients: Amazon, Chase, Etsy, Fast Twitch (Gatorade), Leathermen, Peloton, Red Bull, Smirnoff, Starbucks

EXPERIENCE

SPCSHP ( FORMERLY BIG SPACESHIP ) | N Y C JUNE 2020 – PRESENT

EXECUTIVEPRODUCERJANUARY 2022 – PRESENT SENIORINTEGRATEDPRODUCERJUNE 2020 – DECEMBER 2021
CLIENTS: Amazon, Chase, Etsy, EVOLVE (Pepsi Co), Fast Twitch (Gatorade), Starbucks

  • ●  Experienced people and project manager comfortable leading cross functional teams of producers, strategists, designers, & creatives to create best-in-class advertising & branded content

  • ●  Develop & manage project schedules, lead team & client communications, build client & vendor relationships, develop new business opportunities, write contracts, manage budgets, allocate team resources, & manage reports

  • ●  Proven production track record in end-to-end 360 campaign, video, photography, digital products, activations, and events ranging from $25M - $4MM

  • ●  Well versed in post-production processes including video editing, 2 and 3D VFX, retouching, animation & design

  • ●  Successfully identify and negotiate vendor & talent contracts & usage (SAG, influencer & non-union)

  • ●  Strong pulse on cultural relevance for brands, keeping up on trends in social, film, pop-culture etc.

  • ●  Identify project risks (with BA and legal), and communicate objectives clearly to all stakeholders,

    optimizing processes to thrive in a dynamic, fast-paced team environment across multiple projects

    ACCOMPLISHMENTS

  • ●  Created viral influencer & social marketing campaigns, garnering hundreds of millions of views

  • ●  Launched the Fast Twitch brand, achieving $120MM in annual sales in the first year

    FIRSTBORN | NYC JULY 2019 – AUGUST 2020 SENIOR BRAND PRODUCER

    CLIENTS: Diageo, NYU Langone Health, Peloton Interactive, Smirnoff

  • ●  Strategically tapped into cultural moments to create brand cache via authentic & genial storytelling

  • ●  Scoped, project managed, produced, & maintained 40+% project margins

  • ●  Concepted, pitched & produced a 25-game microsite for Smirnoff Vodka’s James Bond partnership

  • ●  Led 360 seasonal campaign development for Peloton Tread & Peloton Digital

    ACCOMPLISHMENTS

● Developed Peloton’s most successful & cost-efficient campaign - 10% lift in PI with a $60 CPT THEPROGRAM|PORTLAND,ORNOVEMBER2016 – JULY2019

SENIOR DIGITAL BRAND PRODUCER

CLIENTS: Amazon, Convene, Leatherman, Red Bull, Revant Optics, Starbucks, Zumiez

  • ●  Drove new business on existing accounts & participated in new business development efforts

  • ●  Led rebrand, campaign development & production efforts of digital & traditional marketing collateral

  • ●  Other: produced CG 3D product videos, in-store & tradeshow collateral, brand films, social ROS, etc.

    ACCOMPLISHMENTS

● Grew agency billings 25% in 2018
FOX 12 OREGON | PORTLAND, OR JULY 2011 - NOVEMBER 2015

ACCOUNT EXECUTIVE

CLIENTS: Amica Insurance, Empire Today, Mazda, Men’s Wearhouse
● Developed soup-to-nuts marketing solutions for brand partners via an in-house agency team